May 28, 2011

Experience Mobile Mobile by James Théophane Jnr



Lost Boys (an Interactive Agency) invited me to do something for their agency Christmas card.

We took this as an opportunity to reinterpret the Christmas tree and its role as the traditional focal point for a communal space. 'Mobile Mobile' is a six metre circumference interactive sculpture, and signature piece for the entrance of the Lost Boys London Brick Lane studio.

To cut a long story short, after a company-wide upgrade the agency had a lot of old mobiles gathering dust. We took these, built and hoisted a gigantic interactive chandelier/mobile that plays Christmas jingles in their reception.

To add a little xmas spice to the mix, anyone could go online, compose and play their own jingle (and enjoy annoying the hell out of people waiting around in the reception). This was achieved by playing the thing live, using your computer keyboard from a web browser.

Mobile Mobile being played by an anonymous online user: vimeo.com/​8074999

Mobile Mobile reacting to a Tweet: vimeo.com/​8115997

Mobile Mobile being played by hand: vimeo.com/​8354782

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